Market & Business Insights
Market & Business Insights
See More. Know More. Do More.
NDC’s Market & Business Insights solutions give healthcare manufacturers and distributors the data-backed visibility they need to make more informed, confident decisions. By combining sales tracing data from our distributor network with third-party and manufacturer-supplied data, we help customers uncover trends, identify opportunities, and strengthen their market strategies with clarity and confidence.
Market Insights Platform
Turn collective data into strategic growth.
NDC’s Market Insights solution empowers distributors with actionable intelligence derived from a powerful blend of distributor, manufacturer, and third-party national data. Our technology-driven platform uncovers trends, pricing gaps, and margin risks, giving distributors the insights needed to compete and win. With access to data and analytics once reserved for national players, distributors can now make more informed decisions to strengthen profitability and seize new growth opportunities.
What It Offers
Our solution empowers distributors to make smarter pricing, contract, and sales strategy decisions by quickly identifying opportunities and risks. Eliminate the need for costly internal analytics build-outs with our secure, anonymized, multi-source data platform that delivers actionable insights you can trust. By providing clear visibility and enabling confident decision-making, we help you strengthen your performance, protect margins, and unlock growth opportunities.
Sales Trends
Track your sales over time. Compare performance to uncover improvement areas
Sales Leakage
Find where sales dropped. Spot accounts, products, or regions that need attention
Margin Leakage
See where you missed out on rebates or better contract terms and develop interventions
Sales Price
Analyze your pricing compared to market & internal benchmarks. Model what would happen if you adjusted prices
Sales Gap
Estimate the gap between your current sales and what market insights suggest you could be selling
Join the NDC Network
To gain access to deeper market insights and data-driven opportunities, apply to become an NDC Manufacturer or Distributor today and join a network committed to strengthening the channel. If you still have questions or need additional information, contact us.
Manufacturer Data Services
Uncover hidden growth through better data.
NDC’s Manufacturer Data Services helps manufacturers gain a clearer picture of their market position by providing access to anonymized, standardized sales tracing data from our network of distributors. Because data from distributors is often missing from other datasets available in the market, our reporting fills a critical visibility gap — enabling manufacturers to produce actionable insights and drive more confident, strategically sound decisions.
What It Offers
Market Reach
Market Reach
NDC distributors represent a significant portion of the non-acute market
Accuracy
Accuracy
Without this data, manufacturers may misjudge their market share or compensate reps inaccurately
Data Access
Data Access
NDC’s position as a long-tail consolidator enables access to data not found in other sources
Visibility
Visibility
Helps manufacturer teams make better business decisions with complete market visibility
Why It Matters
NDC gives manufacturers a more complete view of their true market position by capturing sales data from distributors often missing from other sources. As a long-tail consolidator in the non-acute market, NDC fills a critical visibility gap, providing the insights needed to measure performance accurately, identify growth opportunities, and make smarter, data-driven decisions that improve sales strategy and overall market effectiveness.
Learn More About Manufacturer Data Services
Learn more about NDC’s Sales Tracing Program by downloading the overview flyer. Interested in partnering? Apply to become an NDC Partner today. If you still have questions or need additional information, contact us.